Brands that said no to ads?
“A dvertising is the price you pay for having unremarkable product or service” - John Edson Image: Pop art commercial of Coca-Cola Commercials and advertisements. They’re something we’ve all seen, isn’t it? Love them or hate them, those pre, mid and post-roll commercials that love to barge in between our favourite shows, those, sometimes visually therapeutic and aesthetically pleasing ads on the newspapers and magazines, are some of the oldest and most used forms of marketing by brands across the world. Something’s certainly special about this medium, which is why so many people utilise it. But, as it usually is with everything, outliers exist in this system as well . Think about it for a second, numerous extremely famous brands that are well-loved by people almost everywhere, but these brands simply reject the medium of marketing through commercials and advertisements. In fact, when you start looking into it, you’ll find that these brands perform little to no commercial cam...
